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Auto-Tracking

Air360 automatically captures all user interactions on a website, such as clicks, scrolls, and errors the user experience, without requiring manual tagging or code modifications.

Dashboard screenshot showing checkout funnel analytics

What is Auto-Tracking?

Air360 automatically captures all user interactions on a website, such as clicks, scrolls, and errors the user experience, without requiring manual tagging or code modifications. This intelligent approach ensures comprehensive data collection, eliminating the risk of missing valuable user behavior data.

What does it track?

Air360 can track everything on your website, whether it is sticky, fixed or a pop up. And if you make any changes to any element, or do A/B testing, you will be able to keep track of user interactions with that specific element.

Common questions

Everything you need to know

Add our pixel on to your tagging manager, and Air360 will start collecting user behavior from day one.
Traditional event tagging requires manual code implementation for each specific interaction you wish to track. This process is often time-consuming, prone to errors, and requires developer resources. Auto Tracking, conversely, automatically captures all user behaviors without any manual setup, providing a more complete and less resource-intensive data collection solution.
Yes. While it captures a broad spectrum of interactions automatically, Air360 allow users to add specific custom events for more tailored analysis.
Yes. All our data is retroactive.This means that you will have all historic data starting when the Air360 pixel is installed. Create your page analysis or funnel analysis anytime you need it.
Ready to see it in action?

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Join teams who use Air360 Auto-Tracking to turn user behavior into actionable insight. And insight into revenue.

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